Type: Publication Deliverables: A redesign with a compilation of stories from three CR magazines; October 2019, November 2019, April 2020 to create an environmental health edition.
Consumer Reports
Consumer Reports is a non-profit organization dedicated to helping consumers through product testing, investigative journalism, and consumer education and advocacy.
Masthead
The redesigned masthead of Consumer Reports magazine resembles the brand’s trustworthiness, authenticity, and credibility through typeface selection and the type lock-up.
An addition to the original masthead is the third line of type. The message was important to add so that readers would know Consumer Report’s top priorities at first glance.
System Board
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ePub
The electronic version of the print magazine is an opportunity to view the edition in a different format — one where the organization’s message and core values are enhanced through interactivity and animation.
