Feature-Spread-One-How-To-Make-Authentic-Italian-Gelato

Type: Publication Deliverables: How-to Feature Article

How to Make Authentic Italian Gelato

A fictional, sophisticated personal service magazine for young post-graduates was seeking a “How-to” feature article that was clear and informative on a subtopic of either life, home, or career. The feature was to be engaging and inspiring to a young adult while retaining a sophisticated and upscale brand persona.


how-to-make-authentic-italian-gelato-and-gelato-di-crema-recipe
ILLUMINATE: An article about how to make authentic Italian gelato at home allows the reader to learn about another culture. Little details such as the callouts for the flavor variations, represent gelato spoons in each flavor which is a playful touc
EXTRACT: A “How-to” article that is visually sophisticated and enticing to a young adult audience. Simultaneously, the viewer should learn about Italian culture.
RADIATE: Overall, through the design components such as the style photography, layout, and the typefaces, the feature is inviting, informative, playful, refreshing, and enticing to a young adult.
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